Becoming truly customer-centric requires time, effort, and resources. QuickPivot embarked on a research study of the nation’s leading retail brands to understand how they are approaching customer centricity.


In this paper, we identify the most common barriers and opportunities to achieving customer centricity.  

What’s inside:

  • Why a customer-centric strategy in retail is important
  • How leading retailers and brands define customer centricity
  • The four critical cornerstones of an effective customer-centric strategy
  • Why organization-wide buy-in is critical for true customer centricity
Allen Edmonds
McKenzie Childs
SVP Worldwide